12 Reasons You Should Invest in Home Décor
Home Décor: A Growing Market with High Profit Potential
The home décor industry is expanding rapidly, and retailers who invest in trend-driven, high-margin products are seeing consistent growth. Consumers are increasingly focused on transforming their living spaces, driven by trends in luxury aesthetics, functionality, and sustainability.
The home décor industry is expanding rapidly, and retailers who invest in trend-driven, high-margin products are seeing consistent growth. Consumers are increasingly focused on transforming their living spaces, driven by trends in luxury aesthetics, functionality, and sustainability.
The global home décor market is projected to reach $945.4 billion by 2030, growing at a CAGR of 6.3%.
- Failing to stock fast-moving décor aligned with consumer trends.
- Relying on slow or unreliable suppliers, leading to stock shortages.
- Overlook the benefits of private-label home décor collections that boost profit margins.
- Underestimate the potential of seasonal décor to drive repeat purchases.
For retailers, home décor is not just about aesthetics—it’s a high-demand category that improves margins, attracts customers, and creates upselling opportunities.
1. The Home Décor Market Is Expanding Rapidly
Consumers are spending 25% more on home décor than five years ago, with continued growth expected through 2030.
As home styling trends evolve, décor is shifting from a luxury purchase to a necessity. Retailers who tap into this demand can significantly increase their revenue.
Global Base supplies retailers with trend-driven, high-quality home décor collections that align with current consumer preferences.
3. Home Offices Are Driving Sales
Over 47% of consumers upgraded their home office spaces in the last three years.
Best-performing home office décor trends include:
– Ergonomic decorative furniture – Enhancing comfort and aesthetics.
– Wall art and statement pieces – Popular for video call backgrounds.
– Mood lighting solutions – Improving focus and ambiance.
Global Base offers curated home office décor collections to help retailers capitalize on this ongoing trend.
2. Customers Are Seeking Affordable Luxury
Over 68% of consumers prefer premium-looking yet affordable décor over expensive designer pieces.
Top-selling categories include:
– Wall mirrors – Stylish and functional for modern spaces.
– Decorative lanterns and candle holders – Essential for home ambiance.
– Textured rugs – A growing trend in contemporary interiors.
Global Base provides luxurious yet cost-effective home décor that meets the expectations of style-conscious consumers.
4. Home Décor Delivers Higher Profit Margins
Retailers see an average markup of 200-400% on home décor items, compared to 30-50% on furniture.
With strong demand and high perceived value, home décor provides an excellent opportunity to increase margins.
Global Base offers cost-effective wholesale pricing, allowing retailers to maximize profitability while keeping prices attractive for customers.
5. Home Décor Encourages Repeat Purchases
Unlike furniture, which is bought occasionally, home décor is a frequent purchase category.
Over 78% of consumers buy decorative items at least twice a year, with peak sales during seasonal changes.
High-repeat purchase categories include:
– Seasonal décor collections – Holiday and festival-themed items.
– Everyday décor essentials – Vases, planters, and mirrors.
– Soft home accessories – Throws, cushions, and rugs.
Global Base helps retailers build customer loyalty with a wide selection of décor that drives repeat business
6. Seasonal Décor Generates Fast Sales
Sales for seasonal home décor increase by 40-60% during holidays and festive periods.
Retailers who stock timely seasonal collections can attract shoppers looking for:
– Spring and summer décor – Fresh colors and floral accents.
– Holiday-themed items – Christmas, Halloween, and other celebrations.
– Cultural and festival décor – Specific to local markets and traditions.
Global Base specializes in seasonal home décor, ensuring retailers can capture peak consumer spending.
7. Private-Label Décor Gives Retailers a Competitive Edge
Retailers offering private-label home décor see 35% higher profit margins than those selling generic branded items.
By developing exclusive collections, retailers can:
– Differentiate their brand.
– Build customer loyalty.
– Increase profit margins with unique offerings.
Global Base provides private-label manufacturing solutions, allowing retailers to create distinctive home décor collections.
8. Sustainability Is Reshaping Home Décor
Eco-conscious consumers are driving a 30% annual increase in demand for sustainable home décor.
High-demand sustainable décor categories include:
– Recycled metal and glass decorations.
– Natural fiber rugs and cushions.
– Sustainably sourced wooden accents.
Global Base supplies eco-friendly décor options that align with the growing sustainability movement.
9. Home Décor Enhances Showroom Appeal & In-Store Sales
82% of customers are more likely to make additional purchases when stores have well-curated décor displays.
Retailers can increase in-store engagement by:
– Creating themed home setups that inspire customers.
– Pairing décor with furniture collections for cross-selling.
– Using lighting and accessories to create immersive showroom experiences.
Global Base offers a curated selection of décor designed for physical retail spaces, helping businesses drive higher foot traffic and in-store sales.
10. Home Décor Encourages Bundled Sales
Retailers who sell home décor alongside furniture see a 40% higher average order value.
The best bundling strategies include:
– Pairing mirrors with bedroom and bathroom furniture.
– Sell vases and planters alongside dining tables and patio sets.
– Combining throws and rugs with lounge seating collections.
Global Base helps retailers curate bundled décor sets, increasing customer spending and overall sales.
11. The Shift Toward Minimalism & Personalization
60% of younger consumers prefer minimal, clutter-free décor with personalized touches.
High-growth décor categories include:
– Handcrafted decorative accents.
– Customizable wall art.
– Multi-purpose storage décor.
Global Base offers minimalist and customizable décor solutions, helping retailers cater to evolving consumer preferences.
12. Partnering with an Industry Leader Ensures Long-Term Success
Retailers who optimize sourcing and supply chain strategies experience a 25% reduction in costs and a 20% faster inventory turnover.
We are made-to-order experts. In the last decade alone, we have successfully delivered 23 million units, helping 31+ leading retailers with 12,000+ stores achieve a turnover of 85+ million USD across 51+ countries.
Retailers working with Global Base gain access to:
– High-quality, trend-driven home décor collections.
– Reliable, multi-country sourcing for inventory stability.
– Competitive bulk pricing and flexible MOQs.
Maximize Profits by Investing in Home Décor Now!
Home décor is one of the most profitable retail categories, and businesses that invest in trend-driven collections will dominate the market.
Secure your high-margin home décor collection today!
Contact Global Base at info@globalbasehk.com to explore our latest designs.
